![]() Honing in on the buzz around ‘drop culture,’ Last Crumb was created to be the brand that delivers an unparalleled moment in every bite. Last Crumb was inspired by the excitement for products that bring a new experience to people every time. We offer the world’s most premium cookies, with nostalgic and creative flavors, expertly crafted with uncompromising quality, the best ingredients, and delivered with luxe packaging you’ll want to show off. Each of Last Crumb’s cookies was developed to bring a new shared experience with every bite. Last Crumb was created so customers never have to settle. Alongside their growing powerhouse list of investors, many of whom also participated in this round of funding, Last Crumb also welcomes Chetrit Ventures, hospitality entrepreneur David Grutman, fashion retail pioneer Andrew Rosen, and Venus ET Fleur founders Seema Bansal and Sunny Chadha to their family from this round. The Seed round is led by Electric Feel Ventures, the venture capital fund associated with entertainment management Electric Feel Entertainment, known for amplifying cutting-edge entertainment and culture. Who were your investors and how much did you raise?įor this Seed Round, Last Crumb raised $3M. LA TechWatch caught up with Last Crumb CEO and Cofounder Matthew Jung to learn more about the business, the company’s strategic plans, latest round of funding, and much, much more… Last Crumb ships nationwide and cookies are guaranteed to be fresh for two weeks without the need to freeze. Drops happen every week and are relayed through text and email with pricing starting at $12/cookie. Borrowing elements from the sneaker industry like drops and relative scarcity, the company offers a core collection of twelve cookies that offers flavors like The Madonna (peanut butter), Netflix and Crunch (cinnamon, graham cracker, cinnamon filling), and Donkey Kong (pudding, marshmallows, white chocolate, vanilla wafer). Last Crumb is a direct-to-consumer, luxury, premium cookie brand looking to capture some of that disposable income with its unique offering. Discretionary income was funneled over to luxury jewelry, fashion, and automobiles. ![]() Luxury spending surged during the pandemic with lockdowns decreasing travel and dining.
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